Marketing Specialist

We are looking for a Marketing Specialist to plan and run our digital campaigns across Egypt and the wider MENA region. You will turn our brand message into content that performs, and use data to decide what to do next.

You will work with sales, product and design, and have real ownership of our social channels, paid campaigns and monthly performance reporting.

• Plan, launch and optimise paid campaigns on Meta, Google and LinkedIn.
• Create and schedule social media content in Arabic and English, in line with our brand voice.
• Write copy for landing pages, newsletters and product announcements.
• Track campaign KPIs (reach, leads, cost per lead, conversion) and build monthly reports.
• Run A/B tests on creatives, audiences and landing pages.
• Coordinate with designers and external agencies to deliver assets on time.

• 2-4 years of experience in digital marketing, ideally in a B2B or tech company.
• Hands-on experience with Meta Ads Manager and Google Ads.
• Good working knowledge of Google Analytics or a similar analytics tool.
• Strong copywriting skills in Arabic and English.
• Organised, data-driven and comfortable managing several campaigns at once.
• Bachelor degree in Marketing, Mass Communication, Business or a related field.

• Competitive salary and a quarterly bonus linked to marketing goals.
• Hybrid work: 3 days per week from our Cairo office.
• Social and medical insurance.
• Budget for marketing courses and certifications.
• 21 days of annual leave plus official public holidays.