Financial Controller

To provide strategic financial partnership and control for the sales and marketing and operations functions. This role is responsible for maintaining the integrity of a company's financial records, ensuring regulatory compliance, and supporting executive decision-making through comprehensive reporting and analysis overseeing the financial performance of all sales activities, including promotional effectiveness and pricing decisions, to ensure alignment with business objectives, maximize profitability, and drive continuous growth. ·      Ensures the implementation of company systems, policies, behaviors, and values, and performs any other assigned tasks related to job objectives. ·      Assures the application of Credit Policy & D&A showing the rationale behind each exception. ·      Calculates the ROI of every promotion to ensure effectiveness and identify unprofitable ones analyzing incremental sales, cannibalization, and the true cost of promotions. ·      Works with sales and marketing to plan promotions that maximize profit through the agreed volume. ·      Monitors and challenges marketing expenditures (advertising, consumer promotions, brand activation) to ensure they deliver measurable returns and are aligned with brand strategies. This often involves working with marketing to set KPIs and track performance. ·      Analyzes the financial impact of pricing decisions, including competitive pricing, promotional pricing, and new product pricing, to ensure profitability across the product portfolio ·      Executes and manages all sales-related procedures, work cycles, and document cycles to ensure accuracy and compliance. ·      Prepares all financial reports related to transactions and customer debts for management and provides necessary data for product economic studies. ·      Follows up on accounting entries and their input into the automated system, and issues payment orders for documents submitted to the Financial Department. ·      Review & Submit Agents’ dues in accordance with the contractual terms & in accordance with Assigned Targets. ·      Analyzes Sales Actuals Vs. AOP & Vs. FCSTs & propose corrective actions and alternatives assuring optimum utilization of Indirect & direct Sales. ·      Leads Stock Control and fleet controlling ensuring the most effectiveness & optimum cost of operations. ·      Leads stock adjustments, write-offs, and transfers, ensuring they are properly justified and comply with Delegation of Authority (DOA) limits and company policy. ·      Analyzes inventory valuation (e.g., FIFO, Weighted Average) and reporting to ensure compliance with accounting standards (e.g., GAAP, IFRS) ·      Oversees and analyzes all fleet-related expenses, including fuel costs, maintenance, insurance, and lease expenses. ·      Identifies and advise on cost-saving opportunities, such as optimizing fuel consumption, route planning, and efficient vehicle life-cycle management (acquisition vs. disposal). · Manages the annual fixed asset inventory for the fleet, reconciling physical assets with the asset register.

·      Ensures the implementation of company systems, policies, behaviors, and values, and performs any other assigned tasks related to job objectives. ·      Assures the application of Credit Policy & D&A showing the rationale behind each exception. ·      Calculates the ROI of every promotion to ensure effectiveness and identify unprofitable ones analyzing incremental sales, cannibalization, and the true cost of promotions. ·      Works with sales and marketing to plan promotions that maximize profit through the agreed volume. ·      Monitors and challenges marketing expenditures (advertising, consumer promotions, brand activation) to ensure they deliver measurable returns and are aligned with brand strategies. This often involves working with marketing to set KPIs and track performance. ·      Analyzes the financial impact of pricing decisions, including competitive pricing, promotional pricing, and new product pricing, to ensure profitability across the product portfolio ·      Executes and manages all sales-related procedures, work cycles, and document cycles to ensure accuracy and compliance. ·      Prepares all financial reports related to transactions and customer debts for management and provides necessary data for product economic studies. ·      Follows up on accounting entries and their input into the automated system, and issues payment orders for documents submitted to the Financial Department. ·      Review & Submit Agents’ dues in accordance with the contractual terms & in accordance with Assigned Targets. ·      Analyzes Sales Actuals Vs. AOP & Vs. FCSTs & propose corrective actions and alternatives assuring optimum utilization of Indirect & direct Sales. ·      Leads Stock Control and fleet controlling ensuring the most effectiveness & optimum cost of operations. ·      Leads stock adjustments, write-offs, and transfers, ensuring they are properly justified and comply with Delegation of Authority (DOA) limits and company policy. ·      Analyzes inventory valuation (e.g., FIFO, Weighted Average) and reporting to ensure compliance with accounting standards (e.g., GAAP, IFRS) ·      Oversees and analyzes all fleet-related expenses, including fuel costs, maintenance, insurance, and lease expenses. ·      Identifies and advise on cost-saving opportunities, such as optimizing fuel consumption, route planning, and efficient vehicle life-cycle management (acquisition vs. disposal). · Manages the annual fixed asset inventory for the fleet, reconciling physical assets with the asset register.

·      Ensures the implementation of company systems, policies, behaviors, and values, and performs any other assigned tasks related to job objectives. ·      Assures the application of Credit Policy & D&A showing the rationale behind each exception. ·      Calculates the ROI of every promotion to ensure effectiveness and identify unprofitable ones analyzing incremental sales, cannibalization, and the true cost of promotions. ·      Works with sales and marketing to plan promotions that maximize profit through the agreed volume. ·      Monitors and challenges marketing expenditures (advertising, consumer promotions, brand activation) to ensure they deliver measurable returns and are aligned with brand strategies. This often involves working with marketing to set KPIs and track performance. ·      Analyzes the financial impact of pricing decisions, including competitive pricing, promotional pricing, and new product pricing, to ensure profitability across the product portfolio ·      Executes and manages all sales-related procedures, work cycles, and document cycles to ensure accuracy and compliance. ·      Prepares all financial reports related to transactions and customer debts for management and provides necessary data for product economic studies. ·      Follows up on accounting entries and their input into the automated system, and issues payment orders for documents submitted to the Financial Department. ·      Review & Submit Agents’ dues in accordance with the contractual terms & in accordance with Assigned Targets. ·      Analyzes Sales Actuals Vs. AOP & Vs. FCSTs & propose corrective actions and alternatives assuring optimum utilization of Indirect & direct Sales. ·      Leads Stock Control and fleet controlling ensuring the most effectiveness & optimum cost of operations. ·      Leads stock adjustments, write-offs, and transfers, ensuring they are properly justified and comply with Delegation of Authority (DOA) limits and company policy. ·      Analyzes inventory valuation (e.g., FIFO, Weighted Average) and reporting to ensure compliance with accounting standards (e.g., GAAP, IFRS) ·      Oversees and analyzes all fleet-related expenses, including fuel costs, maintenance, insurance, and lease expenses. ·      Identifies and advise on cost-saving opportunities, such as optimizing fuel consumption, route planning, and efficient vehicle life-cycle management (acquisition vs. disposal). · Manages the annual fixed asset inventory for the fleet, reconciling physical assets with the asset register.